Tuesday, November 4, 2008

What does the site look like?

Much like MiamiHerald.com did recently, SunSentinel.com has opted for a more horizontal than vertical layout.

This allows unique viewers to scan (sorry, that’s what the do) more of the page without scrolling for more news. The PC way of saying, I think, is that viewers can now spend more time on or with the page.

Not sure how many viewers want to spend time looking at that blue background on SunSentinel.com. It creates a distracting sense of negative space, which is supposed to help direct the eye to important elements on the page. The blue makes the page feel claustrophobic and kitschy. Sorry.

MiamiHerald.com, in contrast, has a more appropriate use of negative space on the page in nice neutral colors—white in a light gray boarder. The headlines pop and the layout just seems more sophisticated.

Sorry. SS this assignment requires evaluation and criticism. On a positive note, the site seems to be updated more.

1 comment:

Suzanne Levinson said...

Yeah, have to agree w/ you about the blue. It looks like one of the choices for blogspot or something, rather than something designed by professionals. I have issues w/ the Herald in lots of ways, too.